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December 13/12 13:10 pm - Felt Launches iPad App

Posted by Editoress on 12/13/12

Felt Bicycles is pleased to announce the release of its new tablet app designed to provide enhanced insights into Felt products, culture, and news. The new Felt app, available free from the Apple app store and available in North America, will provide more dynamic communication and interaction between the Felt brand and its sales force, dealers, consumers, and friends.

The new Felt app supplements Felt’s existing dealer manuals, consumer catalogs, product videos, website, social sites, and mobile site. The adaptive medium of Felt’s new app provides reps, dealers, and consumers with a living destination that adds to existing Felt media. Felt's new app provides real-time access to all that Felt has to offer even when Internet access is limited or non-existent. The enhanced graphic capabilities of tablets leverage the strength of the Felt story with vibrant product images, dynamic video resources, and adaptive media that provides living interaction with updates.

Felt Sales Manager, Bryan Melton said, "This app is a living look inside what makes Felt products great. It's another step to serve our customers with faster and better access to Felt information."

"Like Felt products themselves, the App is adaptive and dynamic, always moving forward to employ the best technology available and provide current insights into our products, engineering, culture, and brand." says Skyler Wallace, Brand Marketing Manager for Felt Bicycles. “Above all, it is a resource for all Felt customers.”

For Felt Dealers the Felt App is an instant window to detailed and current component specifications, bike sizing, geometry, and other valuable information. It provides instant access to invaluable sales and reference resources on the sales floor. For Felt customers the App provides a look at what makes Felt products unique and an insider's perspective on Felt culture.

The new Felt App for tablets is available free in the Apple App Store

A smart phone version for both iPhone and Droid users will soon follow.




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