August 23/07 9:42 am - New Sponsor for UCI Cyclo-cross World Cup

Posted by Editor on 08/23/07
 

New Sponsor for UCI Cyclo-cross World Cup
Courtesy UCI

The International Cycling Union (UCI) has announced Safety Jogger as the new presenting sponsor of the UCI Cyclo-cross World Cup. The new agreement between the UCI and the Belgian shoe brand Safety Jogger will cover the next UCI Cyclo-cross World Cup season.

"We are very happy to have Safety Jogger on board as presenting sponsor for the upcoming UCI Cyclo-cross World Cup season. This will bring additional support to cyclo-cross, a sport with a magnificent history, and will help develop cyclo-cross outside the countries, where it has been traditionally popular" said Pat McQuaid, President of the UCI.

Safety Jogger is a brand of fashionable Safety shoes and Outdoor shoes. The brand was launched in 2001 by the Belgian company Cortina NV and sells 600,000 pairs a year.

The first leg of the 2007-2008 UCI Cyclo-cross World Cup presented by Safety Jogger, will be held in Belgium in October. The Netherlands will host the 9th and final leg of the 2007-2008 season in January.

The calendar of the 2007-2008 UCI Cyclo-cross World Cup presented by Safety Jogger is as follows:

21.10.2007 - Kalmthout (Belgium)
27.10.2007 - Tabor (Czech Republic)
11.11.2007 - Pijnacker (The Netherlands)
24.11.2007 - Koksijde (Belgium)
02.12.2007 - Igorre (Spain)
08.12.2007 - Milan (Italy)
26.12.2007 - Hofstade (Belgium)
13.01.2008 - Liévin (France)
20.01.2008 - Hoogerheide (The Netherlands)

For more information on the 2007-2008 UCI Cyclo-cross World Cup presented by Safety Jogger, please visit www.uci.ch.